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  • Historic Deutschtown (trailer)
project leader
Abe S
location
E Ohio Street
(Historic Deutschtown)
latest update rss
Drone Shots

the project

Given that the digital, online world continues to grow into an enormous marketplace of information, ideas, products and communication, Northside Leadership Conference proposes a short video focused on the future of business and commerce in Historic Deutschtown.  It will feature a variety of comments by residents and business owners, along with a rich diversity of images of the businesses in action. 

The project goal is to paint a picture of possibilities and opportunities to encourage Northsiders and others to do business here and invest in new businesses.  Of particular interest is attracting a new, younger generation of entrepreneurs and business leaders, along with encouraging Northside residents to BUY LOCAL.

Seed funding for the video comes from the Sprout Fund’s Neighbor-to-Neighbor Grant Program which has provided mini-grants to dozens of projects this year throughout the Northside.  This is one of many new initiatives funded in the last few months by the Buhl Foundation’s new One Northside program thrust.

the steps

The video is seed-funded by the Sprout Fund for $1,000. A variety of strategies, including this, is bringing in the additional money needed to fully fund the project. Currently the video is in the planning phase, and we have a story treatment and an outline of proposed visuals. The majority of filming is scheduled for June 26 and 27.  The completed video will premier at a community venue (likely Bistro-to-Go), will be shown at other community meetings, and will be used to promote the community via local websites and social media.

why we're doing it

East Ohio Street and Deutschtown are the eastern gateway to the Northside and create a first impression—one that is currently trending in a positive direction, but still needs our help.  This project is part of a strategy to fill vacant storefronts with vibrant, new businesses run by a new generation of entrepreneurs and leaders. By highlighting the business district – our restaurants, bakeries, banks, stores, events, music and more – and community’s positive assets, the video is intended to help shift the focus from negative perceptions and cast a vision of opportunity and positive placemaking. 

budget

DISBURSEMENT BUDGET (as of 10.6.15):



RAISED = $2,062.00
ioby Platform Fee  $35.00
 Payment Processing Fee (3%) $59.04
TOTAL TO DISBURSE = $1,967.96


Expenses Amount
Administrative Expenses  
Administrative Overhead (50.00)
Combined Creative / Licensing Fees (800.00)
A.D. / Camera Days (450.00)
Subtotal Admin Expenses (1,300.00)
Programming Expenses  
Editing and Color Grading (1,200.00)
Mastering and Delivery (75.00)
Music Creation / License (175.00)
Location Scouting (75.00)
Subtotal Programming Expenses (1,525.00)
Marketing Expenses  
Design 0.00
Printing & Copying 0.00
Mailing & Postage 0.00
Media Advertising 0.00
Subtotal Marketing Expenses 0.00
Facility Expenses  
Rental/Usage Fees 0.00
Banner (200.00)
Red Carpet/Sound/Lighting/Movie Screen (500.00)
Limo (150.00)
Poster Design (50.00)
Popcorn Machine, Popcorn, and Candy (308.54)
Insurance 0.00
Subtotal Facility Expenses (1,208.54)
Equipment/Technology Expenses  
Equipment (cameras, grip, lighting) (315.00)
Website/Email 0.00
Subtotal Equip/Tech Expenses (315.00)
Other Expenses (please list)  
Miles, Shipping, Misc (100.00)
Other Expense 2 0.00
Other Expense 3 0.00
Subtotal Other Expenses (100.00)
   
Total Expenses (4,448.54)

 

REVISED BUDGET (as of 7/30/15):



SUBTOTAL = $2,500
ioby Platform Fee $35
3rd Party Payment Processing Fee of 3%  $75
TOTAL TO RAISE = $2,610




Revenues Amount Status
Notes
Contributed Income      
Request for Support from Sprout 1,050.00 requested Sprout Fund
Other Funding (please list)      
Crowdsourcing 2,500.00 anticipated Including Sprout match on ioby
Deutschtown Heritage Grant Leftover Money 518.00 anticipated  
Highmark Employee Grant Volunteer Program 500.00 anticipated Cynthia Shea (EACC member and Highmark employee has applied)
Subtotal Other Funding 3,518.00    
Subtotal Contributed Income 4,568.00    
Earned Income      
???      
Subtotal Earned Income $ -    
Subtotal Contributed Income $ 4,568    
       
In Kind Support      
???      
Subtotal In-Kind Support 0.00    
Subtotal Contributed Income $ 4,568    
Other Support (please list)      
       
Subtotal Other Support 0.00    
       
Total Revenues 4,568.00    
       
Expenses Amount Status Notes
Administrative Expenses      
Administrative Overhead (50.00)   5% of initial request from Sprout
Combined Creative / Licensing Fees (800.00)    
A.D. / Camera Days (500.00)   $250.00/day, 2 days
Subtotal Admin Expenses (1,350.00)    
Programming Expenses      
Editing and Color Grading (1,500.00)   $500/min, 3 mins
Mastering and Delivery (75.00)   includes thumb drive
Music Creation / License (200.00)    
Location Scouting (75.00)    
Filming Assistant Kim Flaherty (200.00)    
Subtotal Programming Expenses (2,050.00)    
Marketing Expenses      
Design 0.00    
Printing & Copying 0.00    
Mailing & Postage 0.00    
Media Advertising 0.00    
Subtotal Marketing Expenses 0.00    
Facility Expenses      
Rental/Usage Fees 0.00    
Community Event - Premier showing at Bistro-to-Go (500.00)    
Insurance 0.00    
Subtotal Facility Expenses (500.00)    
Equipment/Technology Expenses      
Equipment (cameras, grip, lighting) (568.00)    
Website/Email 0.00    
Subtotal Equip/Tech Expenses (568.00)    
Other Expenses (please list)      
Miles, Shipping, Misc (100.00)    
Other Expense 2 0.00    
Other Expense 3 0.00    
Subtotal Other Expenses (100.00)    
       
Total Expenses (4,568.00)    

ORIGINAL BUDGET:





Expenses Amount Status Notes
Administrative Expenses      
Combined Creative / Licensing Fees (800.00)    
A.D. / Camera Days (450.00)   $225.00/day, 2 days
Subtotal Admin Expenses (1,250.00)    
Programming Expenses      
Editing and Color Grading (1,000.00)   $500/min, 2 mins
Mastering and Delivery (75.00)   includes thumb drive
Music Creation / License (175.00)    
Location Scouting (75.00)    
Subtotal Programming Expenses (1,325.00)    
Marketing Expenses      
Design 0.00    
Printing & Copying 0.00    
Mailing & Postage 0.00    
Media Advertising 0.00    
Subtotal Marketing Expenses 0.00    
Facility Expenses      
Rental/Usage Fees 0.00    
Community Event - Premier showing at Bistro-to-Go (500.00)    
Insurance 0.00    
Subtotal Facility Expenses (500.00)    
Equipment/Technology Expenses      
Equipment (cameras, grip, lighting) (300.00)    
Website/Email 0.00    
Subtotal Equip/Tech Expenses (300.00)    
Other Expenses (please list)      
Miles, Shipping, Misc (100.00)    
Other Expense 2 0.00    
Other Expense 3 0.00    
Subtotal Other Expenses (100.00)    
       
Total Expenses (3,475.00)    

 



SUBTOTAL = $1,975
ioby Platform Fee (to be paid for by Sprout Fund) $35
3rd Party Payment Processing Fee of 3% (to be paid for by Sprout Fund) $59
TOTAL TO RAISE = $1,975

 

updates

Drone Shots

Posted 07/21/2015 - 3:26pm

This morning, Abe, Dylan, and Steve climbed up onto the roof of Arnold's Tea for some aerial shots of Deutschtown and the business district.  Special thanks to Steve for lending his time (and drone)!

Special thanks to Steve Adams for volunteering his time (and drone) to get a few aerial shots of Deutschtown this morning!

The view was phenomenal!

photos

This is where photos will go once we build flickr integration

donors

  • Bradley Z.
  • LINDA W.
  • G. J. H.
  • Ed Graf
  • Northside Chamber of Commerce
  • ACAC
  • Anonymous
  • Desmone Architects
  • Becky Rodgers
  • Turbo
  • Bruce Grover
  • Jim Pashek
  • Randy Strothman
  • Alex Alexiades
  • Deutschtown Merchants Association
  • RelyOn Creative, LLC